A sales slump is the worst, as everyone who works in sales is aware. You discover that a contract you were committed to just fell through when you open your inbox. When you pick up the phone, no one is picking up. You’ve run into a brick wall after making several vain attempts to get in touch with prospects and set up a meeting.
1. Adjust your attention
The first thing you want to do when a sales slump occurs and your quota is at stake is pick up the phone and call every lead and prospect you are aware of.
However, this is the exact opposite of what you ought to do right now. Even if you’re anxious and motivated, it’s important to take a time to unwind. Close your laptop, put your phone down, and take a few deep breaths.
Even the most seasoned salesman might lose confidence when they experience rejection after rejection. However, sales is all about your mentality, and if you’re approaching potential customers out of desperation, they’ll know it. You may reset and change your concentration before returning to it by taking a short break.
The longer a sales slump lasts, the more demoralizing it seems, and this sensation can occasionally deplete your daily motivation.
Don’t forget to take a break if you’re having a difficult day or week amid a sales slowdown. Take a lengthy lunch, go for a stroll, work out, or do anything else that can help you clear your thoughts for about an hour.
An uncluttered head can make space for fresh concepts or motivate a novel strategy.
3. Observe up with clients
Consider the fact that your sales slowdown wasn’t permanent. In truth, you’ve completed a number of profitable transactions and can mention a number of content clients as evidence.
Why not contact a few of those clients when you’re feeling down? To follow up, give them a short phone or send an email. Of course, the objective is not to try to sell them something, but rather to inquire about their situation and see if there is anything you can do to assist.
Hearing from a satisfied client will not only help you continue the relationship and show them that you are actively involved, but it will also likely make you feel good and give you the confidence to make a cold call.
4. Recognize that sales will have ups and downs
If you’ve been in sales for a while, you’ll be aware that no two months will be the same. In reality, depending on what you sell, there might be a lot of inconsistency.
However, there’s a good reason why your pipeline is always packed. While understanding the larger picture of an unpredictable number of sales closed, concentrate on what you can do each day.
When it comes time to look at your figures for the quarter, keep in mind that the month before will assist balance current one if you’re in a sales fall following a really successful month.
5. Realize that the downturn will end
Know that your sales downturn will eventually end. Nothing, not even the terrible downturn, lasts forever. Recognize that you will end business today, this week, or this month and get back on track.
Keep in mind too why you were employed. Your employer understood that you would be a key contributor and productive team member. Your position was earned. Now go make a call and start selling!